A Manchester-based freelance creative, copywriter and NPD chef
I’m a freelance creative based in the Northwest of England with skills to offer in a number of areas.
Owing to a diverse career, I’m able to add enormous value to the creative output of your business in a number of ways.
Copywriting and marketing
- End-user focused, engaging work created specifically for YOUR audience
- High quality written, visual and audio output created to get results
- Efficient service - fast turnover / high volume
- Customer retention strategy including segmentation, email automation, SEO and more
- Bespoke copy for e-comms, B2C, B2B, blogs, email and social campaigns
- Quality site copy - conversion and nurture content.
- Years of writing experience in food, health, fitness, culture, fashion, sustainability, music, management training, inspirational leadership and more…
- SEO and SEM: Keyword research and implementation, internal link architecture and structuring, leading to search engine ranking improvements.
- Adept at both self-generated and AI prompted (using Scalenut and other rapid scaling tools) blog writing.
- Site, Amazon and other sales listings
- Competitive day rate
NPD, project management and other creative skills:
- Creative consultancy: Campaign strategy, audience polling/segmenting, planning, research, etc)
- NPD - New product development (low-cal, low-carb, HFSS) for the food industry working with traditional and specialist ingredients, developing products sold in The Co-op, Holland and Barrett, Ocado as well as many other independent and/or online retailers.
- Food/recipe creation and styling for photo/video shoots
- Food and other product photography
- Short form video content (TikTok, Reels, etc)
- Music production (including sonic logos and imprints).
Why choose me over countless other creative individuals and/or agencies?
As one client put it recently, ’compared to the agency we’ve been paying, you’ve undercut and over-delivered on volume and quality by a long way.’
I have big-name client experience to bring to small/start-up brands at prices they can afford.
If your business is in food manufacture, I have specialist knowledge in both the production and marketing of new products, particularly HFSS-compliant, low-calorie, low-carb and free-from options.
